Nimbus Coffee Identity

Visual identity for a specialty roaster opening its first café.

Branding

Nimbus Coffee Identity

Background

Nimbus was launching a flagship café and needed an identity that felt warm without slipping into the usual coffee-shop clichés.

Approach

  • Hand-drawn wordmark paired with a clean grotesque
  • A palette built around roasted browns and a single bright accent
  • Cup, bag, and signage system designed to scale to future locations